Welcome to VividlyDrawn.com! We would like to share with you our design procedures as we take you on a journey with one of our clients branding projects we will be using as our example in this great venture. We ask our clients a series of artistic questions to get a feel of their thoughts and ideas they may have. This procedure is very important to us because we are sharing communication and need an understanding of what the client is truly wanting for their business. We look forward to seeing what ideas our clients will share with us so we can design around their inspiration.
We were given two images the client really had his eye on and wanted the compass and the ships wheel to be combined. We take the next couple of to brainstorm, doodle and sketch out ideas on paper. Once we are through brainstorming, we collect our best sketch ideas, take the pieces and put them together across our illustration boards with applied notes. A clearer picture starts to come together for the client and the team.
Bringing Pieces Together
We created several concepts and finally narrowed it down these two sketches of a ships wheel and a compass. We then scanned the sketch and digitally illustrated the two images bringing them together as one. After we chose several topographies to be placed around the compass, and added several colors to the logo.
We accomplished bringing together the right illustration, matching his ideas and images he brought to the table with our own and completed the digital logo our client was looking for. Next, we began to design his stationery. We ended up creating three business cards for different business purposes and personalized letter writing paper.